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Nike Air Max Dn: Feel the Real
In a worldwide celebration of all things Air Max, Nike is honouring its rich heritage with the 10th anniversary of Air Max Day and the introduction of an all-new silhouette.
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Air Jordan 1
Embrace the retro aesthetic with the Air Jordan 1 range at JD Sports Australia. This iconic silhouette is available in low, mid, and high styles, and there are loads of unique colourways, including black and white. Since the creation of the OG AJ1, the sneaker has continually impressed with its classic silhouette and premium-quality leather upper, appealing to fans of the NBA and your everyday trendsetters.
When Did the AJ1 Come Out?
In 1984, basketball player Michael Jordan (who at the time was still a newcomer on the NBA scene, playing for the Chicago Bulls) signed a historic deal with the Swoosh brand. This deal led to the creation of none other than the Nike Air Jordan 1 high top, a sneaker that would go on to become a legend both on and off the court.
The AJ1 gained media attention when Jordan took them for a spin across several professional games, breaking the NBA’s long-standing rule that all sneakers worn by players needed to be predominantly white—the AJ1 was white, red, and black. The punishment for breaking this rule was a $5,000 fine, which Nike paid on behalf of His Airness.
After its public release in 1985, the Air Jordan 1 became an immediate hit, elevated by the rule-breaker reputation it had achieved. Sneakerheads were eager to get their hands on the ‘banned’ basketball shoes, and it didn’t take long for sales to soar to new heights, much like the Jumpman silhouette (the Jordan brand’s logo).
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