A household name amongst the pantheon of gentleman sportswear brands adopted by urban streetwear culture, JD introduces Nautica Competition to its selection of brands to keep your style looking and feeling wavy.
The adidas Superstar was first released in 1970 as the first sneaker of its kind. At a time when basketball shoes were mostly made from canvas, Superstar used cowhide upper for comfort and durability. Later adidas began testing a rubber toe cap on different silhouettes to reinforce the shoe's upper.
First used on the Tennis silhouette, the rubber toe cap was redesigned to become the shell toe - now an iconic detail of Superstar. The Superstar was also the first leather basketball shoe: and now nearly 50 years later, the adidas Superstar still lives up to its hype. The masses took this silhouette from the court to the streets - and made Superstar an icon.
Arguably the most recognisable and iconic adidas sneaker, the adidas Superstar has been a mainstay of street fashion and culture through a number of generations. These iconic shell toe kicks cut a distinguished silhouette and enjoy a unique basketball heritage. From sports to the streets: the adidas Superstar sneaker rose in prominence with the birth of hip-hop and streetwear culture. The world witnessed Superstar transition to a lifestyle staple - leading to its ultimate icon status. Check out the full collection today at JD Sports, available for Men, Women and Kids.