INNOVATION FOR EVERY INDIVIDUAL: NIKE JOYRIDE

INNOVATION FOR EVERY INDIVIDUAL: NIKE JOYRIDE

The next evolution of cushioning has landed.

Building on their latest underfoot platforms of Nike React and Nike Air innovations, the newest addition to the diverse array of energy-return cushioning has arrived with the introduction of the Nike Joyride. Designed with impact absorption, lightweight performance and maximised energy-return, the Joyride is built to help you find your stride with every step. With each pair made up of thousands of TPE beads, whether you walk, jog or run, your legs will feel fresher for longer.

Nike Joyride — detailed view

Engineered for You

Personalised comfort. Zonal tuning.

The unique genius of the Nike Joyride is its ability to create a personalised underfoot experience tailored to every foot it meets. After rigorous testing of one hundred and fifty materials, Nike's research placed TPE as the best candidate for creating the cushioning beads.

Taking thousands of these engineered TPE beads and compartmentalising them into specially designed Pods, the research team was able to solve the issue of bead migration around the foot that would jeopardise comfort. The pod scale design is strategically based on how the foot moves as it hits the ground. With larger pods in the heel to absorb impact, the forefoot is prepared to facilitate a smooth heel-to-toe transition to help push you into your next step.

By creating a zonal-tuning design, the encapsulating foam expands in all directions to cater for every movement, resulting in a dynamic footbed that conforms to your foot. A semi-translucent window at the heel gives you a first-hand look into what makes the Nike Joyride special.

Nike Joyride upper construction

Locked-in fit

The tech doesn't stop at the midsole. With a knitted upper for flexible comfort, the huarache-esque neoprene bootie with cushioned heel wrap delivers supreme lock-down. A heel pull tab makes for easy on-off transition, and integrated laces elevate the overall fit.

Drop Details

Making its entrance in a White/Teal and Black/White iteration, look for the next step in cushioning innovation to launch at JD Sports on the 15th of August 2019.

Shop the Nike range at JD Sports here and stay locked in on all the latest launches at our JD Launch Hub.

Heads up. Launch dates can shift — keep it locked to our socials for the latest.

Prev. Article Back to News Next Article